Case Studies - Prescription Medicine Storefront
Client Profile :
Client is a famous Texas based health industry player.
OverviewThey required an online storefront through which they would be selling prescription medicines. They had 55,000 product categories which were all in XML format. The job was to have the XML feed stream in to the website and then capture it in database. A powerful product catalogue and shopping cart was deployed which could add unlimited products. Fedex and DHL were the shipping agencies. The shipping calculation and tracking should be real time through feed integration. XML and XLST based IDX concept was implemented to capture data from CSV files.
Business Requirement :
To develop a fully functional Prescription Medicine Website for e-healtinsurance network. The Web site was aimed as a hub with ties to the stockiest. The site acts as a positive, safe and convenient environment where buyers and sellers can meet and conduct the transaction. Stockiest can advertise their products and buyers can buy them.
CWD Solution :
The site created within a timeframe of one and a half months, implements an advanced search module to enable buyers to narrow down and view products of their choice. Facilities included are :
- Zone-wise search for Services, Equipment and Business.
- Customized product listing facility for sellers.
- Automatic viewing of price list while entering product list.
- Sorted listing available for buyers’ convenience, where he can view product details by clicking on the thumbnails and contact respective seller.
- "Product Popularity Check" in the form of hit calculation.
- Administrator interaction through response to user queries in the FAQ section.
Technology
- Microsoft Windows 2003 server platform using SQL Server 2000.
- Calculator functions and charting supported through use of Microsoft charting component and a CWD proprietary COM+ component
- XML used for exchanging data between application servers
- SSL encryption Secure cross-farm session management
- Automatic content replication using Microsoft Application Center as beneficiary information, hardship withdrawals, address etc.
- Hosted at the Verizon Data Center in USA
Results
- Sorted list based on distinctions made by seller while entering details.
- Continuous display of advertisement banners on the home page.
- Renewing of banner on refreshing the home page.
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